Founded by Himanshu Dikshit, Ankit Samria and Vipin Kumar Singh in 2023, Catalogus is redefining the cataloging process by helping ecommerce brands automate their product listing workflows. The founders bring years of experience in the e-commerce industry, having worked closely with agencies, brands, and marketplaces. Throughout their journey, they consistently observed how brands are struggling to manage vast, unstructured catalogs with no effective solutions to organize or store them efficiently. This recurring problem sparked the idea of leveraging AI to structure catalogs and fully automate the process, making catalog management smarter, faster, and scalable. Catalogus was born from this shared pain point and a belief that AI can solve it.
Himanshu Dikshit, Co-founder of Catalogus, said in a statement, “We are elated to have the backing of Zeropearl as we build Catalogus into India’s most intelligent product experience management platform. Their deep understanding of the challenges faced by e-commerce brands and their conviction in our vision was clear from day one. Beyond capital, their strong network across the D2C ecosystem will open doors and accelerate meaningful conversations.”
Bipin Shah, Founder & Managing Partner, Zeropearl VC, stated, “In GenAI/tech investing, we back 10x better solutions—Catalogus fits that perfectly. Their AI-first approach solves a key pain point in e-commerce, and the founders bring deep experience from ANS Commerce, P&G, and Jiomart. We’re excited to support this sharp team as they redefine cataloging.”
