Phoenix Group will launch an advice service in 2025, becoming the latest pension provider to enter the advice market.
In the group’s 2024 financial statements released on Monday, Phoenix said it wants to offer the service around retirement.
‘Alongside Phoenix Insights’ contribution to the FCA’s consultation on targeted support, we’re progressing the development of our in-house advice capabilities to support customers with their key financial decisions, with a focus on the transitioning to and in-retirement life stage,’ the provider said in the results.
