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Trump tariffs | Nothing CEO Carl Pei’s strategy amid global trade uncertainty: ‘Looking to increase exports from India’

2 months ago


Nothing CEO Carl Pei’s strategy amid the ongoing global trade uncertainty triggered by US President Donald Trump’s tariff hikes is to increase exports from India. In an ask-me-anything (AMA) session on ‘X’ (formerly Twitter), Pei replied to a user’s question who asked, “How is Nothing looking to manage uncertainty around tariffs and global trade?”

Tariffs are a key tool in global trade battles. Countries impose tariffs on imports to protect their local industries, but these measures can have ripple effects on economies worldwide. Simply put, a tariff is a tax imposed by a country on imported goods. Hence, higher tariffs make foreign products more expensive, potentially reducing their imports

The Indian economy thrives on trade. Here’s a look at the top trading partners (FY 2023-24):



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