Dallas-based Morrison Seger Venture Capital Partners has announced a strategic partnership with a Long Island sunglasses and eyewear brand.
The venture capital firm added Farmingdale-based Tomahawk Shades to its portfolio. Founded in 2012, Tomahawk Shades is described as “a premium small batch eyewear company” in a company statement.
“We are always looking for the next big thing at Morrison Seger, the next company that is going to fully disrupt their industry,” Rogers Healy, founder and CEO of Morrison Seger Venture Capital Partners, said in the statement. “By blending quality, style and affordability, Tomahawk is just that and I could not be more excited for the journey ahead. Tomahawk was founded 13 years ago, and we are thrilled to help them continue to scale.”
The new partnership is aimed at tapping into Morrison Seger’s network and expertise in the consumer-packaged goods sector, to fuel growth for Tomahawk while expanding its market reach.
“We have spoken to many people over the years to come and work with us as either an advisor or partner,” Andrew Shapiro, founder and CEO of Tomahawk Shades, said in the statement. “It is always hard to decide who is the right fit but within minutes of talking to Rogers and his team, it felt like home. Seeing who they have worked with and the passion they put behind each brand, made this a no-brainer for Tomahawk.”
Tomahawk is an online retailer offering a wide variety of men’s and women’s sunglasses and eyewear. The company also wholesales its products to retail stores.
Morrison Seger Venture Capital Partners focuses on investing in emerging companies and has built a diverse portfolio of partners in sectors including food, beverages, consumer goods, software and more.